The idea for Rogob Food Market in Goianul Nou was born in 2023, when the client identified a need for a high-quality retail space that would serve both the local community and the growing regional demand for fresh, locally produced food. From the start, the client emphasized the importance of a modern, functional, and welcoming space that would reflect Rogob’s brand identity. Design and planning began in early 2024, with a strong focus on user flow, natural light, and efficient logistics. Construction was completed in mid-2024, and the market opened shortly after. Since opening, the space has transformed daily life in the village—offering not only access to quality food products but also becoming a social and economic anchor. The project gave Rogob a flagship retail experience in a rural context, while the community gained a reliable, aesthetically uplifting, and proudly local destination.