Museum of Printing and Printmaking

Studio D’ART

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Completed Projects – Adaptive. Retrofit

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Serbia

Company Name

Studio D’ART

 

COMPANY COUNTRY:

Serbia

ARCHITECTURAL CREDITS

Studio D’ART LLC, Simona Dukanovic (lead architect)

Project Team
Sofija Zdero (architect – team member), Dusanka Sremacki (graphic designer – team member)
CLIENT OR OWNER NAME:

Magyar Szo KFT

Project Name:
Museum of Printing and Printmaking
Project Country:

Serbia

Project City:
Novi Sad
Project Category:
Adaptive. Retrofit
Project Area:
351 m2
Completion Date:
2025-12-01
Project overview

The project transforms a former printing facility within the Forum building into the Museum of Printing and Printmaking. It integrates architectural intervention, curatorial narrative, and exhibition concept into a single spatial framework, where architecture and exhibition design operate as one continuous experience. Custom-designed exhibition elements and a restrained material palette structure the visitor journey and reinforce the clarity of the museum narrative.

Project history
The project originates from the reinterpretation of the former printing facility of one of the earliest post-war newspaper houses in former Yugoslavia, designed by Pavle Žilnik (1955–1957). The intervention re-establishes the link between the buildings original function, and new cultural program. The design team developed the architectural intervention, curatorial narrative, exhibition concept, and visitor experience as a single continuous process. The client provided only archival photographs of intended exhibits, used as reference material rather than a fixed programmatic brief, allowing the entire spatial and exhibition system to be fully defined by the design team. The museum is structured as a continuous spatial sequence following the production of Magyar Szó, from editorial processes to final newspaper production. Spatial transitions, transparency, and reflection construct a unified narrative field in which movement becomes the primary mode of reading the institution.